Every September, Tokyo becomes the global hub of gaming innovation, and this year will be no different. Tokyo Game Show 2025 (TGS 2025) returns to Makuhari Messe from September 25–28, bringing together major publishers, indie developers, and technology innovators under one roof. With an expected 250,000 visitors, 227 exhibitors across 4,083 booths, and a hybrid physical–digital experience, TGS is once again set to shape the conversation about where games are headed next.
GIANTY will be there too – continuing our journey every year as an entertainment tech company bridging Japan, Vietnam, and the global stage.
A New Chapter: Xbox’s Bold Push into Asia at Tokyo Game Show 2025
This year, Xbox is making its largest-ever Tokyo Game Show appearance, signaling a serious long-term commitment to Japan and Asia. Expect:
- A livestream on Sept 25 with news from first-party studios and Asia-based partners.
- Hands-on demos like Ninja Gaiden 4 and hardware showcases for the ROG Ally handhelds.
- Rumors of a Forza Horizon 6 reveal set in Japan, which would mark a huge cultural moment.
Why it matters: Xbox is positioning itself not just as a console brand, but as a cross-platform ecosystem. For developers, this could mean more opportunities through Game Pass and deeper partnerships in Asia.
TGS’s Indie Playground: Sense of Wonder Night 2025
Indie innovation takes center stage at TGS with the SELECTED INDIE 80 and Sense of Wonder Night (SOWN). This year:
- Out of 165 entries, 8 finalists will present live on Sept 26.
- Games span from quirky wordplay to surreal adventures, proving indies still push boundaries of creativity.
- Winners receive international recognition, cash prizes, and publisher attention.
Why it matters: By giving indies a global stage at TGS, the industry shows that fresh ideas are just as important as big-budget blockbusters and that today’s small experiments could become tomorrow’s genre-defining games.
PlayStation: Big Stories, Bigger Expectations
Sony Interactive Entertainment is bringing both prestige exclusives and family-friendly experiences:
- Ghost of Yōtei (PS5), a mysterious new exclusive, is already buzzing among fans.
- MARVEL Tokon: Fighting Souls (PS5/PC) taps into superhero fandom with fast-paced action.
- Astro Bot (PS5) headlines the Family Game Park.
Why it matters: PlayStation continues to position itself as the home for cinematic storytelling and franchise-defining exclusives, while also appealing to younger and casual audiences.
Brazil Games: A New Challenger Appears at TGS
For the first time, Brazil Games is bringing an official delegation of over 20 studios to TGS under the Brazil Games Export Program. Expect to see:
- A showcase in the Indie Area (booth 10-E30).
- Studios spanning mobile, PC, console, VR/AR, and audio production.
- Ambition: Not a trial run, but a statement – Brazil is ready to compete on the global stage.
Why it matters: When people think of gaming powerhouses, Japan, the U.S., and South Korea often top the list. But Brazil has been steadily rising as a major player. Its presence at TGS underscores the truly global nature of game development, with opportunities for cross-regional partnerships.
Big Line-Up Announcements from the Giants
- Capcom doubles down on its powerhouse IPs with Monster Hunter, Resident Evil, and Street Fighter, alongside the much-anticipated Pragmata.
- Bandai Namco balances anime-driven hits (Code Vein II, Digimon Story: Time Stranger) with family-friendly titles (Tamagotchi Plaza, Once Upon a Katamari).
- Koei Tecmo fires up action fans with Nioh 3 and Ninja Gaiden 4.
- Square Enix leans into its RPG heritage with Dragon Quest I & II HD-2D Remake, Final Fantasy Tactics: The Ivalice Chronicles, and more.
Why it matters: These announcements show that Japan’s giants are balancing franchise endurance with new IPs, ensuring both nostalgia and innovation.
Kojima Productions: Beyond the Strand
As part of its 10th anniversary, Kojima Productions will host a special event, Beyond the Strand, right before TGS begins. Expect:
- Guest appearances and a livestreamed presentation.
- Teases of OD (Xbox-backed horror project) and Physint (a new action-espionage IP for PlayStation).
Why it matters: Kojima remains one of gaming’s most visionary creators. His projects often set trends for cinematic gameplay and cross-media innovation, any reveal here could ripple across the industry.
GIANTY at TGS 2025: Our Focus
For GIANTY, Tokyo Game Show isn’t just about a place to showcase capabilities, but it’s also about delivering what partners actually need: speed, scalability, and quality that moves projects forward.
We’ll deliver the best solution for your business with
Game Development
- Full-cycle PC, console, and mobile game development with Unity & Unreal.
- Proven ability to build prototypes, vertical slices, and live-service updates fast.
- Co-development and outsourcing models to reduce cost while maintaining top-tier quality.
Art Production
- Anime-inspired 2D/3D art outsourcing trusted by global publishers.
- Scalable asset production: characters, backgrounds, UI/UX, promotional visuals.
- Dedicated pipelines for live-ops content, marketing campaigns, and multi-market releases.
AI & Automation
- AI-powered Automation workflows to cut production time (QA, testing,..).
- Custom tools for asset generation, NPC behaviors, and pipeline automation.
- AI-as-a-Service teams to embed directly into your studio’s process.
Our mission: Build long-term partnerships that unlock faster development, smoother operations, and standout creative results. Whether you’re a publisher scaling live service, a studio preparing a global launch, or a creator validating a new concept. GIANTY is ready to power your next breakthrough.
- Meet us at: Booth No.09-W32, Makuhari Messe Hall 9, Business Solution Area
- Timeline: Sept 25–26 | 10:00–17:00
See You at TGS 2025
If you’re attending TGS this year, let’s connect. Whether you’re exploring outsourcing solutions, anime-style art production, or AI-driven automation for game development, GIANTY is ready to collaborate.
Contact us to schedule a meeting at TGS2025.
